Once you have decided to start a blog website for business, you should choose a platform to hold these blogs. In this article, we will share with you some of the best blogging platforms and that will help you choose the website according to your business needs. Here are some of the best blogging platforms:
1. WordPress:WordPress is available in two different variations which are wordpress.com and wordpress.org. You need to know the difference between wordpress.org and wordpress.com. You should use wordpress.com if you are fairly new to the blogging world. It’s quite simple to use and it’s not very costly either. Although if you are already in the blogging business and you want to grow and generate leads then you should use wordpress.org.
The major difference between these two is the blog hosting. The blogs that you post will be hosted on the servers of wordpress.com and it’s also usually free. However, if you use wordpress.org then you will have to find and pay for the web hosting. Most of the blogs on the internet run on WordPress. There are many platforms for blogging that are available but WordPress is considered the best blog website for business and all the serious bloggers choose WordPress as their blogging platform. If you want to make money with your blogging then you should buy your own domain name and web hosting via the wordpress.com version of WordPress.
If you plan on making money with your website then you should go with purchasing your own domain name and web hosting and using the WordPress.com version of WordPress.
Other platforms are catching up with Google analytics integration, custom themes, and plug-ins – but there is no other option is powerful as WordPress.
Because of the huge number of WordPress themes available (both free and premium) bloggers are able to make WordPress do just about whatever they wanted to. Themes exist for the following functions:
Checkout this huge set of free WordPress themes. You might also enjoy this comparison of two premium themes.
There is a third option when using WordPress as your blogging platform. Choosing a managed WordPress host will eliminate much of the maintenance and technical side of using self hosted WordPress.org, while still getting the flexibility of custom plug-ins and themes. While managed WordPress hosting is more expensive then shared hosting, it is a good choice for bloggers who don't want to invest time in technical aspects of their site maintenance.
2. TypePad: TypePad is a flexible and reliable blogging platform. It is a paid platform. It puts the publisher in control. It also provides good support from their team. TypePad is a dependable, stable blogging platform that provides really strong analytics. It also promotes your content on its network which would increase the traffic on your blog. It will also help you with the brand awareness of your business. Some of the pros of using TypePad are that it helps you sell off your services or your products, it will help you generate revenue if you put ads on your blogs, and it is easy to publish on TypePad.
TypePad is a strong contender as a business blogging platform: stable, flexible, and offers strong analytics.
The platform offers promotion of your content across its network. This means increased exposure and traffic to your blog.
Drawback to using TypePad: it isn't free. Cost range from $8.95 to $29.95 per month. Each account comes with a free 14 day trial.
3. Tumblr: Tumblr is a great blogging platform that is also free. You can make blogs on Tumblr easily and quickly. You can post pretty much everything on Tumblr that includes photos, videos, music, etc. You can access Tumblr from both PC and mobile since it has a dedicated app for cell phones as well.
3. Squarespace: Squarespace is a wonderful blogging platform. It has excellent LayoutEngine technology. You can easily drag or re-size images, or edit text and do a lot more by this feature. It is a properly organized blogging platform and its layout is great. You can add a custom template for the unique look. It is a paid blogging platform. It starts at 24$/month. You can build your website from the free templates. All of your blogs will be hosted in the cloud if you are using Squarespace for your blogs. It also offers 24/7 customer support that makes it a great blogging platform.
A company blog has become an indispensable component of every website and company marketing plan. Writing great content isn't enough. Some blogging platforms actually limit your search engine exposure, while others look so bad that it will distract from your message.
Take your time as you choose your blogging platform. Many of them have free trials - sign-up for the one you like and try it out. Wait until you are confident in the platform before you promote it. Blogging is an important component in starting your online business.
We hope you have found the best blog websites for business. However, for further details, you can Contact Us.
If you are looking for the best blog platform for businesses, then you are at the right place. Blogging is a wonderful way of advertising your business. Once you have decided that you want to write a blog, the next step you need to take is to choose the blogging platform for your blogs. Hosting is really important for your blog. Most of the blogging platforms are very easy to use and they happen to be free. Although, some of them do need some technical skills and some of these platforms aren’t free as well.
In this article, we will help you choose the best blog platform for businesses and we recommend WordPress. Here are the detailed information and analysis of WordPress.
WordPress: WordPress is available in two different variations which are wordpress.com and wordpress.org. You need to know the difference between wordpress.org and wordpress.com. You should use wordpress.com if you are fairly new to the blogging world. It’s quite simple to use and it’s not very costly either. Although if you are already in the blogging business and you want to grow and generate leads then you should use wordpress.org.
The major difference between these two is the blog hosting. The blogs that you post will be hosted on the servers of wordpress.com and it’s also usually free. However, if you use wordpress.org then you will have to find and pay for the web hosting. Most of the blogs on the internet run on WordPress. There are many platforms for blogging that are available but WordPress is considered the best blog platform for businesses and all the serious bloggers choose WordPress as their blogging platform. If you want to make money with your blogging then you should buy your own domain name and web hosting via the wordpress.com version of WordPress.
After signing up for hosting, install WordPress. You’ll be asked if you want to make a personal profile or business. Choose the business profile. After completing all the steps, you’ll be the owner of a WordPress blog. Login to your WordPress account. Go to http://yourdomainname.com/wp-admin and log in by entering your user id and password. The screen you see is your WordPress dashboard and that is where you’ll run your business. On the bottom left side, you can see all the important items including:
The fun part of setting up your WordPress blog is setting up the theme so you can work making it look beautiful. Make sure that it is reader-friendly and it’s pleasing to the eyes. When your website is all set up, you should start considering some important WordPress plugins. They will enhance the functionality of the website and they’ll provide you access to a lot of new features.
There is a third option in WordPress as well. You can choose a managed WordPress host that will get rid of much of the maintenance and problems of using self-hosted WordPress.org, while you can still get the custom plug-ins and themes at the same time. Even though managed WordPress hosting is a lot more costly than shared hosting, it is still a great choice for bloggers who don't have a lot of technical skills or if they don’t want to waste their time in technical aspects of their website.
Currently there are more than 75 million websites running on WordPress. 39 million websites are being run on the free wordpress.com. WordPress is actually responsible for powering 26.4% of the web. WordPress offers over 44k free plugins and more than 3000 themes. WordPress is best used for simple websites. It can be used for blogs as well.
The add-ons WordPress offers, make it easier to improve as well as increase the functionality of the websites. WordPress is quite easy to use and you don’t need any technical experience to use WordPress. It is also quite easy to copy and paste the text from Microsoft Word into WordPress.
WordPress is really SEO friendly. It helps you optimize your content for Search Engine Optimization. There are a lot of third-party plugins available that will not only optimize your content for SEO it will also analyze all of your webpages for keywords. Since WordPress has millions of users around the globe, it is quite easy to get any This CMS boasts the largest market share among its competitors by far, and it’s easy to see why.
Although WordPress was conceived as a blogging platform, it’s grown far beyond that point. The platform is easy to use, and you can customize it to your heart’s content using plugins and themes (of which you have thousands to choose from).
When it comes to content management, WordPress also provides a top-notch experience. Publishing new posts and pages is simple, and you have access to a powerful editor that enables you to format your content. Moreover, the platform also supports user registration, gets regular updates, and features a large and helpful community.
The only downside to using WordPress is that sometimes you’ll need to mix and match a lot of plugins to add the precise functionality you need to your site. There are also other CMS options that provide a more streamlined blogging experience, although they can’t match WordPress’ customizability.
If you don't want to use WordPress as your blogging platform, there are WordPress alternatives as well.
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If you want to improve your content marketing, you should look into SEO content. SEO is short for Search Engine Optimization. SEO content is also really important for online PR services and social media management.
SEO Content for your amusing & perfection of website:
You have to make sure that your SEO content reaches the right people and you can make that happen by optimizing it with targeted keywords. Targeted keywords mean phrases or terms which your niche audience is actively searching. To find this niche audience you should know what kind of information they need, why they need it and which keywords are they using to search. You have to look for the right audience by looking into their demographics, preferences and stats. After doing that, look for relevant keywords that relate to your audience’s search intent and your expertise.
If you’re going to post content on your site anyway, you might as well take the time to make sure Google takes notice of your effort.
Find out which keywords and phrases people are searching for (as well as what you can be competitive in), and make yourself a keyword spreadsheet. Keep track of how many times you work the keywords into your content, and use the right tools to track where you rank for the keywords you target. Once upon a time, being an SEO content writer just meant dumping keywords into your copy — but that’s not how the game is played anymore.
While it’s still a good idea to include your target keyword throughout your article, peppering your copy with forced keywords won’t really move the dial much (and often, it’ll hurt it). As is the case with any bit of SEO strategy, you’ve got to be tactical.
Include your keyword in the title, in the first 300 words, and in the first H1 or H2 (though, it should be noted that it isn’t necessary to hit both — just make sure you have it in one of them). After that, you should be trying to use variations of your keyword.
As an added note, it should never be a struggle to fit your keyword in your copy. Ideally, your keyword should feel natural in your writing — if you feel like you’re starting to write jibberish, you’ve gone too far.
Remember, the people using search engines are searching for that particular phrase because they want to know more about it/buy it, so it makes sense to give them what they’re looking for. You’ll get more clicks if you do — it’s one of the tricks of the trade for professional SEO article writers.
To make it to the top of the search engine results, make sure that you make your SEO content readable. Your content should be easy to read and interesting so that people stay on your page and don’t leave right away. You shouldn’t brag in your SEO content. State facts and try to be truthful. Make sure that your content is organized, clear and logical.
Make sure that you humanize your articles. It should look like that it’s written by a human so that a reader can have a connection with your content. You should make your content unique by adding value to it. Research in depth to what your targeted audience cares about and include that in your content.
Before you set out to do any kind of SEO writing, ask yourself this: who cares?
We’re not being facetious, here — too often, article writers just pump out content for no real reason, with no real strategy behind it. They forget that actual humans need to want to read this stuff — you’re not really writing for Google’s algorithms, you’re writing for people!
When you’re writing, you should always seek to offer some sort of value to your readers. What can you tell them that no one else can? What service can you provide that’s unique? What knowledge can you share that can’t be found anywhere else?
Nobody knows your business like you do — so use that to your SEO advantage.
If not, you can at least discuss news relating to your business. When in doubt, look at your list of SEO keywords and see what kind of list, link bait or in-depth posts you can work those keywords into. Don’t be afraid to interview some experts, either (if you quote them and feature their expertise in your post, they’ll be likely to share your content via their social channels — this way, you can leverage larger networks to increase the size of your own).
Your SEO content could be really successful if you know some basics of technical SEO. If you want to build a strategy, understanding Google crawls pages and hands out link authority can help you. SEO content writing isn’t just one article, it’s about writing and combining a lot of them. All the keyword optimization in the world won’t help you if your site isn’t even indexed.
First off, understanding how Google crawls pages and hands out link authority can help you build a strategy. After all, content writing isn’t just about writing a singular blog post — it’s about writing (and linking up) a bunch of them.
If you have a good understanding of how your blog is structured, you can help make everything a little bit more efficient — which means that a backlink to one of your posts will give your site the maximum benefit.
It also helps to understand how to optimize a website for more than just keywords.
Keeping your images small, ensuring that there aren’t too many popups on a particular page, or simply being able to make sure that your blog posts are indexed are all skills you should have as an SEO writer.
Search engines love longer articles. Write long articles and explore the topics from every angle. Go farther than surface level research. Try Google Scholar or industry data to expand your research. Your SEO content could benefit a lot if you go deeper and farther into a particular topic. Sure, 100 words of fresh content is better than no new content at all — but how much value can you really deliver in a Tweet?
Search engines tend to give preference to longer blogs and articles, and for good reason. Try to shoot for at least 600 words, but if you can get to 1,000 or more, go for it.
There has been a lot of research that shows that search engines tend to favor “in-depth” content of at least 2,000 words — we’ve seen this work for ourselves and our clients, and many of TCF’s most popular blog posts are at least 1,500 words. The longer your content, the more value you’re going to give your readers, and the better chance you’ll have at lower your bounce rate. (Speaking of that…)
You should not just post the SEO content and forget about it, in fact you should regularly monitor your content using Google analytics. If your page has high bounce rate that means your content isn’t grabbing the readers’ attention and thus resulting it in the low rankings of the search engine. It also means that your content doesn’t have the right keywords. Annoying pop-ups, too much or strange advertisement, or a bad design could be the few reasons why people don’t stay on your page for too long. If you’re using WordPress to upload your content, there are a lot of free online PR tools that you can use.
SEO writing isn’t fire-and-forget — you shouldn’t just post your content and walk away.
In fact, you should be regularly monitoring your content using Google Analytics. According to data gathered by the folks at SEMrush, time on site, bounce rate, and pages per session are all as important (if not more important) than keyword density.
When you think about it, that’s not that surprising. If your site has a high bounce rate, that means that visitors to your site aren’t staying for long, likely because your page isn’t providing them with the information they’re looking for. If your bounce rate is high, there’s a good chance your page isn’t optimized for the appropriate keywords.
You should always update your content regularly to keep up with the current world. You don’t want to fall behind in the competition. SEO content writing is a skill and it takes a lot of time to become an expert of a particular skill. You need to be patient and work hard. Make all of your efforts to be successful. Get online trainings and keep yourself updated with the latest techniques as well. The main difference between professional SEO article writers and regular people is an eye for self editing.
Programs like OpenOffice, Google Docs and Microsoft Word make it easy — the red and green squiggleys give most of it away. Having an eye for aesthetically pleasing formatting is also important. Stay away from super long paragraphs and sentences that go on for miles.
If you’re able, it’s always a good idea to have someone else take a look at your work before you hit publish. Even if they aren’t an SEO writer (or editor), a second set of eyes can catch a lot of easy to miss mistakes.
Not everyone is an expert writer, and if you don’t have a writing background, you might struggle. Our advice is to give it the ol’ college try. Do your best, and see what you can accomplish. After a few months, if it just isn’t working out, you can find additional training, a content writing service, or a content marketing company to do it for you.
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In short, a blog is a type of website that focuses mainly on written content, also known as blog posts. In popular culture we most often hear about news blogs or celebrity blog sites, but as you’ll see in this guide, you can start a successful blog on just about any topic imaginable.
Bloggers often write from a personal perspective that allows them to connect directly with their readers. In addition, most blogs also have a “comments” section where readers can correspond with the blogger. Interacting with your readers in the comments section helps to further the connection between the blogger and the reader.
This direct connection to the reader is one of the main benefits of starting a blog. This connection allows you to interact and share ideas with other like-minded people. It also allows you to build trust with your readers. Having the trust and loyalty of your readers also opens up the door to making money from your blog, which is something I discuss later in this guide.
One of the misconceptions about starting a blog is that you need to be a great writer to be successful. Nothing could be further from the truth. People read blog sites to get a personal perspective on things, so most bloggers write in a very informal and conversational style.
In addition, you don’t need to be an expert on your topic in order to have a successful blog. For example, readers of a cooking blog don’t want to read a textbook from a food scientist, they want to hear the experiences of someone who has actually cooked some real meals, mistakes and all.
At its heart, blogging is about sharing your knowledge with the world. Choosing a topic that you are passionate about makes the process of starting a successful blog so much easier. Writing about more than one topic is totally fine too. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your readers interested.
You may have heard how critical blogging is to ensure the success of your marketing techniques, but it's essential that you figure out how you can start a blog and write blog posts for it so that every article has a way of supporting your business. With no blogs, your SEO can fail and you will not have anything to promote on social media.
Before writing a blog post, do some research and have a clear understanding of your target audience. Exactly what are they looking for? What will interest them? Your research and understanding of your target audience will help you a lot while creating your first blog post.
For the next step, you should have a space to host every blog post you write. For doing this you need a content management system (CMS) and a website domain hosting service.CMS (Content Management System) lets you make a website domain where you can post or publish your blogs.
You should spend a lot of time to think about choosing the topic of your first blog post. The topic can be anything. For example, if you’re an electrician you may want to write about faulty electric connections in the factories. Or if you are a nutritionist, you can discuss eating habits and you can further elaborate these topics by discussing different diet plans.
When you have your blog domain set up, modify the look of your blog to show the general idea of the articles you plan to write.Do you plan to write about the environment? If yes, then you should choose the green colour because it is usually considered as environment friendly. In case you are already managing a website and you plan to write the first blog for the very same website, you should keep in mind that your blog is compatible and consistent with the current website in every way.
You should choose some working titles which can help you concentrate on your writing. For example, you can choose the topic as “Eating habits”. A specific working title can really help you with writing.
Make sure that you attract the reader’s attention at the start. If somehow you lose the reader’s attention in the introduction or in the starting paragraphs, they’ll stop reading even before giving a fair amount of time to your post. You can make that happen by either being empathetic or telling a joke or an interesting story or you can also catch their attention by stating some interesting statistics or facts. After that, you can explain the real purpose of the post and describe how it can solve the problem the reader may be having. This can also give the readers a reason to keep reading or form a connection with your blog.
A blog post can contain a huge amount of information and sometimes it could be a little overwhelming for both, the writer and the reader. You can solve this problem by making sure that you organize the information in such a way that the people who are reading your blog posts are not bored, bothered or tired by the amount of content. You can do it in any form but just make sure that it’s organized.
It goes without saying that the final step is to write your blog post or the content.
After reading this article, you should be ready to start your own blog post. You can use all these points as your guide. Make sure that you spend plenty of time researching, collect all the relevant data and gather information to back up all of your points.
It’s many people’s dream to travel for a living, and a lot of people (apart from pilots or flight attendants) actually manage to make that happen. These people are usually called Travel Blog writers and they get paid to travel to different places and write about their major passion in life.
Strategies of quality & cost-effective content writing for a travel blog:
You could argue that finding a perfect name for could be one of the most challenging aspects of starting a travel blog. It will take a lot of thinking and you should keep that in mind that this very name will represent your blog everywhere and your blog will be known by this very name for a lifetime. Keep in mind that the name shouldn’t be in bad taste, make sure that you choose a decent name which is easy to remember.
Hosting is essential and really important for your blog. Hosting your blog means that you’re paying for the internet real estate and it’s necessary for everyone to do it. You could set up your hosting with Bluehost.
After signing up for hosting, install WordPress. You’ll be asked if you want to make a personal profile or business. Since travel blogging is a business, choose the business profile. After completing all the steps, you’ll be an owner of WordPress travel blog.
It’s quite easy. Go to http://yourdomainname.com/wp-admin and login by entering your user id and password. The screen you see is your WordPress dashboard and that is where you’ll run your business. On the bottom left-side, you can see all the important items including:
The fun part of setting up your WordPress blog is setting up the theme so you can work making it look beautiful. Make sure that it is reader friendly and it’s pleasing to the eyes. You can use Wix templates, Woo themes, Woo Canvas, Elegant themes or Themeforest.
Getting a logo is one of the most important steps of setting up your travel blog. It makes you unique and it differentiates you from other travel bloggers. You don’t have to spend a huge amount of money or time for getting a logo. Just make sure that it’s somehow relevant and clever.
When your website is all set up, you should start considering some important WordPress plugins. They will enhance the functionality of the website and they’ll provide you access to a lot of new features. Some of them are listed below as:
After publishing your blog, it is important to be a part of social media. We live in a digital world, and avoiding social media is not an option. Make a page on the following social media sites:
It’s a really important step. The readers would want to know about you and why should they follow you. Mention all the interesting facts about yourself and some introduction to you. It should be interesting to catch the attention of the readers. Show the readers that you’re human so that they can relate to you.
Names like Nomadic [name], Adventurous , Backpacking [name], [name]’s Travels, and Wandering [name] have all been done to death, and it’s unlikely you’ll find success with them. Is anyone going to remember Nomadic John when Nomadic Matt is so popular? Probably not.
Don’t call your blog Travel For a Year if your trip has the potential to last longer; don’t call yourself The Thirty-Year-Old Traveller for the same reason. Having a travel style in the blog name — like Backpacking James or Ruth Loves Luxury Travel could cause problems down the line if you decide, for example, you no longer want to stay in dorms every night.
If you’re hoping to eventually end up taking press trips or working with companies in any capacity, think about how you’ll feel when handing over your business card or pitching for a trip. “Hey, I run the successful travel blog, “Sex, Drugs, and Travel” won’t necessarily make for the best first impression — although it would probably get me to subscribe, haha. Imagine introducing your site to the CEO of a tour company to see if it feels right.
I’d avoid a site name that contains more than around four or five words, and I’d also recommend against using hyphens, because they make it tricky to describe your site address to people. Imagine being on a podcast and having to say, “my site is travel hyphen like hyphen a hyphen local,” or, “my site is Travel Like a Local with hyphens in-between every word.” Most bloggers I know with hyphens in their url has come to loathe it.
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Your blog is ready! Good luck.